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Pre-employment testing: pros and cons

It’s been more than 50 years since companies started employing pre-employment experimenting. Despite some indication that personality is little is attributable to job performance, personality experiments are a multi-million dollar industry. Companies likewise use other types of tests like cognitive ability tests and skills appraisals which have helped corporations retain …

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The 7 Key Principles of B2B Word of Mouth Marketing

The better behavior to grow any corporation is for “the consumers ” of that company to help you do the growing. Word of mouth is the most powerful( and cost effective) method of customer acquisition and growth. In B2B, word of mouth is exceptionally important 😛 TAGEND 91% of B2B …

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